This black concept version reimagines the distinctive 1996-98 Liverpool design in an alternative black colourway. It is inspired by the period shirt rather than representing a regular first-team match kit from the 1996/97 or 1997/98 season.
Material: Breathable Polyester
Note: Retro Kids Two-Piece Football Set (Top + Shorts)
Please refer to the size guidance on this product page for detailed measurements.
Youth Liverpool 1996 Black Concept Kit
Buy 4 selected tops & save 20%
Size Guidance (Kid’s kit)
Size Shirt Length (in) Rec. Height (ft/in) Rec.Age (Year) 16 16.9 37.4 – 41.3 2-3 18 18.5 41.3 – 45.3 4-5 20 19.7 45.3 – 49.2 6-7 22 20.9 49.2 – 53.1 7-8 24 22.1 53.1 – 57.1 8-9 26 22.8 57.1 – 61.1 10-11 28 24.1 61.1 – 65.1 12-13 Season Information
Season: 1996/97 – 1997/98
Club: Liverpool FC
Country: England
Competition: Premier League / FA Cup / League Cup / UEFA Cup Winners’ Cup / UEFA Cup
Kit Type: Black Concept JerseyThis black concept jersey is based on the distinctive Liverpool design associated with the 1996-98 period, rather than a regular first-team match colourway. The two seasons capture the final phase of Roy Evans’ attacking Liverpool side and the transition from the established partnership of Robbie Fowler and Stan Collymore to the emergence of teenage sensation Michael Owen.
In 1996/97, Liverpool finished fourth in the Premier League and mounted a strong European campaign in the UEFA Cup Winners’ Cup, reaching the semi-finals before being eliminated by Paris Saint-Germain. Robbie Fowler was the outstanding goalscorer, finishing the campaign with 31 goals in all competitions, while Steve McManaman, Jamie Redknapp, Stan Collymore and new arrival Patrik Berger were other major figures in the side.
The 1997/98 season marked the breakthrough of Michael Owen. Still only 18, Owen scored 18 Premier League goals and 23 in all competitions, becoming Liverpool’s leading scorer. Liverpool improved to third in the Premier League, reached the League Cup semi-finals and competed in the UEFA Cup.
The 1996-98 period therefore connects two generations particularly well: Fowler, McManaman and Redknapp remained established stars, while Owen and Jamie Carragher were beginning careers that would make them major Liverpool figures. Contemporary squad records confirm Fowler wore No.9, McManaman No.7, Redknapp No.11, Berger No.15 and Carragher No.23 across the period, while Owen wore No.18.
Rec. Player Printing Options
Printing Recommendation FOWLER 9 The strongest overall choice for a 1996-98 concept jersey. Robbie Fowler was Liverpool’s leading scorer in 1996/97 with 31 goals in all competitions and one of the defining players of this era. OWEN 18 The standout choice for the 1997/98 side. Michael Owen exploded onto the scene as a teenager, scoring 23 goals in all competitions and establishing himself as one of England’s brightest young talents. McMANAMAN 7 One of Liverpool’s most influential attacking players throughout both seasons. Steve McManaman’s dribbling and creativity made him a defining figure of the mid-to-late 1990s side. REDKNAPP 11 A stylish central midfielder and an established Liverpool figure throughout the 1996-98 period, making No.11 a particularly authentic choice for this design era. BERGER 15 Joined Liverpool in 1996 and quickly became popular for his powerful left foot and attacking midfield play. A strong period-specific alternative. COLLYMORE 8 Best suited specifically to the 1996/97 interpretation. Stan Collymore formed the established attacking partnership with Fowler before leaving in the summer of 1997. INCE 17 Best suited specifically to 1997/98. Paul Ince arrived in 1997 and immediately became an important and experienced presence in Liverpool’s midfield. CARRAGHER 23 An excellent early-career option. Jamie Carragher made his first-team breakthrough during this period and wore No.23, the number that would become closely associated with his Liverpool career. FOWLER 9 is the strongest recommendation for the Liverpool 1996-98 Black Concept Jersey.
Unlike COLLYMORE 8, who represents primarily 1996/97, or OWEN 18, whose major breakthrough came in 1997/98, Fowler provides a direct connection across the full 1996-98 period. His 31-goal 1996/97 campaign was particularly outstanding, including goals throughout Liverpool’s run to the Cup Winners’ Cup semi-finals.
For something more distinctive, OWEN 18 would be the strongest alternative—the No.18 is especially evocative of the teenage Owen breakthrough period before his later association with No.10.
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